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Changzhou Xinhe Art Handicraft Factory: A Premier Provider of High-Quality Fishing Lures

  • Release time: 2026-05-16

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Changzhou Xinhe Art Handicraft Factory, established in 1996, has emerged as a distinguished and experienced manufacturer of fishing lures, operating through its official website http://www.lures.cn. With nearly three decades of industry expertise, the company has solidified its position as a reliable supplier, offering a diverse range of fishing tackle products that cater to the needs of anglers worldwide. By integrating Japanese production technology and emphasizing meticulous craftsmanship, Xinhe has earned a stellar reputation in both domestic and international markets, with its products primarily exported to the United States, Europe, and Japan.
 

Extensive Product Portfolio

 
Xinhe’s product lineup is comprehensive, covering various types of fishing lures and accessories to suit different fishing scenarios and target species. The main product categories include soft lures, crankbaits, spinner baits, bass jigs, swim baits, fishing flies, metal lures, fishing hooks, and accessories.
 
Soft Lures: A flagship product of Xinhe, soft lures are available in multiple forms, such as the innovative CWCRAB series, designed to mimic the natural movements and appearances of real aquatic prey. These lures are crafted using both hand-poured and machine-injected techniques. Hand-poured soft lures boast unique textures and lifelike details, while machine-injected ones ensure high quality and consistency, meeting the demands of mass production. They come in floating, suspending, and sinking versions, adapting to different water depths and fishing conditions.
 
Crankbaits: Designed for versatility, crankbaits are hard-bodied lures that create realistic swimming actions when retrieved. They are ideal for targeting freshwater species like bass, trout, and perch. Xinhe’s crankbaits feature durable construction, vibrant color patterns, and sharp treble hooks, enhancing their attractiveness to fish.
 
Spinner Baits: These lures combine a spinning blade with a weighted body and a skirt, producing flash and vibration that attract predatory fish. Xinhe offers a variety of spinner baits, including Japanese-style models, suitable for both freshwater and saltwater fishing. The company’s spinner baits are known for their balanced design, ensuring smooth rotation and optimal performance in the water.
 
Bass Jigs & Swim Baits: Bass jigs, such as the XM 6” 66g model, are specialized for bass fishing, featuring a heavy-duty hook and a customizable skirt. Swim baits, on the other hand, are designed to imitate small fish, with a realistic swimming motion that entices larger predatory fish. Both product lines are available in various sizes and colors to match different fishing environments.
 
Fishing Hooks & Flies: Xinhe produces a wide range of fishing hooks, including tuna circle hooks, jig hooks, and standard fishing hooks, in sizes ranging from #01 to #08 and large sizes like 20/0. The hooks are made from high-quality materials, ensuring sharpness, strength, and corrosion resistance. Fishing flies, such as the Gra-Tin series, are meticulously crafted to imitate insects, making them perfect for fly fishing.
 
Metal Lures & Accessories: Metal lures, available in sizes #2.5 to #4, are durable and effective for long-distance casting and targeting saltwater species. Additionally, Xinhe offers various accessories, including packaging solutions, to complement its lure products.
 

Commitment to Quality & Innovation

 
At the core of Xinhe’s operations is an unwavering commitment to quality. The company adopts Japanese production technology, ensuring that each product meets strict quality standards. Most soft plastic lures are hand-poured, a labor-intensive process that results in unique, lifelike details that machine-made lures cannot replicate. For customers seeking high-volume, consistent products, Xinhe also offers machine-injected soft lures that maintain excellent quality.
 
Innovation is another key driver of Xinhe’s success. The company continuously invests in research and development to create new and improved fishing lures that adapt to changing market trends and angler preferences. Whether it’s developing new color patterns, enhancing lure action, or using eco-friendly materials, Xinhe strives to stay ahead of the curve.
 

OEM & ODM Services

 
Understanding the diverse needs of its global customers, Xinhe offers comprehensive OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) services. The company can customize lures according to customers’ specific requirements, including design, size, color, and logo. This flexibility has made Xinhe a preferred partner for many fishing tackle brands and retailers worldwide.
 

Conclusion

 
Changzhou Xinhe Art Handicraft Factory, through its website http://www.lures.cn, stands as a leading manufacturer of high-quality fishing lures and accessories. With a vast product portfolio, commitment to quality, focus on innovation, and flexible OEM/ODM services, the company has established a strong presence in the global fishing tackle market. After nearly 30 years of development, Xinhe remains dedicated to providing anglers with professional, reliable, and innovative fishing products, solidifying its position as a trusted name in the industry.
url: https://www.lures.cn/news/42.html
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